This comprehensive guide will explore why tracking your online presence is crucial and how it can propel your business forward.
So what’s the big deal about business reviews and review websites? Well, more than 93 percent of consumers take online reviews into account when making their purchase decisions.
Customers travel through a series of steps—whether they know it or not—before they make a purchase at a local business. This is known as the customer journey.
Online reviews are critical to the success of a local business, with 93% of consumers saying online reviews impact their purchasing decisions. How does a business respond to online reviews? Do positive online reviews need to be responded to at all? How do you respond to a negative review? All these questions and more are covered here so you can leverage your online reputation to grow your business.
